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The New Strategic Thinking by Michel Robert

The New Strategic Thinking

Description : Bestselling author Michel Robert gives you his trademark pure and simple rules for developing solid business strategies In this anticipated follow-up to his previous bestsellers, management expert Michel Robert unveils his practical and proven methodology for you to plan and implement effective corporate strategies. Featuring a detailed explanation of how Robert used his approach to turn around Caterpillar as well as case studies of leading companies that utilize Robert’s method, The New Strategic Thinking shows you how to assemble a strategy team, identify your company’s driving force, determine the focus of the strategy (product, customer, or market), and launch initiatives company wide.

Subtitle :

Authors : Michel Robert

Published Date : 2005-08-10

Publisher : McGraw Hill Professional

ISBN : 9780071785754

Page : 352 Pages

Categories : Business & Economics

Total Download: 64

Filesize: 4 MB

Download PDF : the-new-strategic-thinking.pdf

Alternative Link : No available alternative link yet

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