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CRM at the Speed of Light by Paul Greenberg

CRM at the Speed of Light

Description : Customer Relationship Management (CRM) is the single most pressing problem facing any business. This text aims to provide business decision-makers with straightforward advice and information on how to use the CRM software and the Internet to manage customer relationships. It covers the evolution of CRM from old-school sales management techniques to current practices, current CRM companies and clear explanations of what each has to offer.

Subtitle : Capturing and Keeping Customers in Internet Real Time

Authors : Paul Greenberg

Published Date : 2001-01-01

Publisher : Elsevier

ISBN : 0072127821

Page : 360 Pages

Categories : Customer relations

Total Download: 79

Filesize: 8 MB

Download PDF : crm-at-the-speed-of-light.pdf

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